Season 01

Sports Finance — The Fundamentals

BREAKING DOWN THE BUSINESS OF SPORT

Season one builds the foundations: exploring the key concepts that shape the business of sport.

Episodes

  1. Episode 01

    How Do Premier League Clubs Actually Make Money?

    The Premier League's Cash Machine Explained

  2. Episode 02

    The Hundred: Is Franchise Cricket a Good Investment?

    From county clubs to billion-dollar franchises, has cricket changed forever?

  3. Episode 03

    The Business of Tennis Grand Slams

    Where the $1.9bn of Grand Slam money really comes from

  4. Episode 04

    Betting 2.0: Are Prediction Markets About to Change Sports Forever?

    From Kalshi and Polymarket to Genius Sports and the Premier League, why the next big thing in sports betting might not look like betting at all.